PUMA x REPRESENT 247 Deviate NITRO

Puma x Represent 247 Deviate NITRO

Performance running technology meets Represent’s design language in this collaboration. Puma’s Deviate NITRO platform forms the base, while Represent’s 247 detailing runs through the upper and branding.

The Technology

Nitro foam cushioning sits at the core of this shoe, a lightweight material built to deliver responsive support with every stride. Runners typically choose this foam type for its balance of cushioning and energy return, making it suited for both training sessions and daily wear.

The Collaboration Details

Both brands appear across the shoe, with Puma’s technical running heritage paired against Represent’s 247 branding on the heel and side panels. The result blends performance footwear construction with streetwear-style detailing, rather than looking purely athletic or purely fashion-driven.

Build and Comfort

The upper uses a supportive construction designed to hold the foot securely during movement, while remaining breathable enough for extended wear. Consequently, this shoe handles both structured runs and everyday walking without feeling out of place in either setting.

Fit Notes

These run true to size, with a snug midfoot fit and a roomier toe box for natural movement during activity.

Why This Pair Stands Out

• Genuine collaboration between Puma and Represent
• Nitro foam cushioning for responsive support
• Dual branding across the upper and heel
• Built for both performance and everyday wear

Care Instructions

Wipe down with a damp cloth to remove dirt and avoid machine washing, which can affect the foam cushioning and upper material. Let them air dry naturally if they get wet.

Complete the Look

Pair these with joggers from our Represent Tracksuit range, or a tee from our Represent T Shirt collection.

Browse more at Represent.